<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Impactworks Studio]]></title><description><![CDATA[Impactworks Studio]]></description><link>https://blog.impactworks.online/blog</link><generator>RSS for Node</generator><lastBuildDate>Thu, 18 Jun 2026 23:39:03 GMT</lastBuildDate><atom:link href="https://blog.impactworks.online/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[The most frequent message after the Big Three Pharma CX report went live?]]></title><description><![CDATA["Great framework. But what about [vendor name]?" I got that question dozens of times. From CDOs, commercial leads, even vendors themselves. Adobe, Salesforce, and Veeva dominate pharma CX conversations. But the Big Three report proved what many suspected: no single vendor scores above 4.0 across all five dimensions. If your CX architecture inevitably involves multiple platforms (and it will), evaluating only the obvious three is like grading a group project by checking three students and...]]></description><link>https://blog.impactworks.online/post/the-most-frequent-message-after-the-big-three-pharma-cx-report-went-live</link><guid isPermaLink="false">6a2805e9579005354a9e6f7c</guid><category><![CDATA[Understand]]></category><pubDate>Tue, 09 Jun 2026 12:25:55 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/2b5be7_8ffe5d369f184048b353c0e374531cfa~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Christian Schulze</dc:creator></item><item><title><![CDATA[I spent the weekend to finalize the report on "who wins the AI race in pharma CX?"]]></title><description><![CDATA[The answer? Nobody. I assessed Adobe, Salesforce, and Veeva across  - in  . Scored each 1 to 5. Verified against 60+ sources. The result is... uncomfortable. Here is what I can tell you: . No single vendor scores above 4.0 across all dimensions. Not one. . The spread within a single vendor is brutal. One scores 4.86 in one dimension and 2.17 in another. Same company. Same platform. . The vendor with the highest overall score still has a...]]></description><link>https://blog.impactworks.online/post/i-spent-the-weekend-to-finalize-the-report-on-who-wins-the-ai-race-in-pharma-cx</link><guid isPermaLink="false">6a1d650243a3e299a4b38f27</guid><category><![CDATA[Understand]]></category><category><![CDATA[Build]]></category><pubDate>Mon, 01 Jun 2026 10:57:20 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/2b5be7_ddcf3b4485564f70a20aab9badf56ce3~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Christian Schulze</dc:creator></item><item><title><![CDATA[  .  .   .]]></title><description><![CDATA[I mapped every subscription tier from OpenAI, Anthropic, Google, and Mistral against four questions a pharma board needs answered before any AI procurement decision. The result is sobering.   : . Does the provider train on our inputs by default? . Can we lawfully process EU personal data on this tier (GDPR)? . Can we lawfully process US patient data on this tier (HIPAA)? . Is DPA + BAA + Zero Data Retention available on the same tier?  : Out...]]></description><link>https://blog.impactworks.online/post/06f1dc1a</link><guid isPermaLink="false">6a0eba917efd0e6abe097750</guid><category><![CDATA[Understand]]></category><pubDate>Thu, 21 May 2026 07:57:03 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/2b5be7_3d9bb4de5904455bbabc0fca0d4abbc9~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Christian Schulze</dc:creator></item><item><title><![CDATA[The Org Chart Nobody Drew]]></title><description><![CDATA[Why AI fails not because of technology, but because the organization was never redesigned for it. My nine-year-old recently asked me why her LEGO spaceship keeps falling apart. I told her the pieces are fine. The blueprint is wrong. She looked at me like I was stating the obvious. She is right. It is obvious. And yet, most companies deploying AI are making the exact same mistake: they keep buying better pieces while ignoring the blueprint. Moderna merged HR and IT into a single function....]]></description><link>https://blog.impactworks.online/post/the-org-chart-nobody-drew</link><guid isPermaLink="false">6a0c5f31e8a70f906340edce</guid><category><![CDATA[Understand]]></category><pubDate>Tue, 19 May 2026 13:06:18 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/2b5be7_7ef6a8d5de024f539f9d168d03794d34~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Christian Schulze</dc:creator></item><item><title><![CDATA[      .       .]]></title><description><![CDATA[A pharma client recently told me: "We moved to AWS European Sovereign Cloud. We are GDPR-safe now." I asked one question: "Who owns the parent company?" Silence. Here is what most people miss: no US hyperscaler sovereign cloud fully eliminates CLOUD Act exposure as of May 2026. Not AWS ESC. Not Microsoft Bleu or Delos. Not Google T-Systems. The European Commission's Cloud Sovereignty Framework, the EDPB, and the French Senate (where US providers conceded they cannot guarantee non-access by US...]]></description><link>https://blog.impactworks.online/post/_____</link><guid isPermaLink="false">6a0adc0328f4fc62987ca01e</guid><category><![CDATA[Understand]]></category><pubDate>Mon, 18 May 2026 09:31:17 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/2b5be7_ea1c92798d224c26a661bfe046d1588e~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Christian Schulze</dc:creator></item><item><title><![CDATA[    .      .]]></title><description><![CDATA[When my nine year old builds with LEGO, she checks if she has all the pieces first. Most companies skip that step with agentic AI. They buy the box, open it, and realize half the pieces are missing. Gartner predicts over 40% of agentic AI projects will be cancelled by 2027. Not because the technology fails. Because the organization around it does.   ? Agentic AI does not fail in the algorithm. It fails in five places most companies never check. . ...]]></description><link>https://blog.impactworks.online/post/1f79664d</link><guid isPermaLink="false">69fc919c75e14b340e56e5d2</guid><category><![CDATA[Understand]]></category><pubDate>Thu, 07 May 2026 13:22:28 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/2b5be7_6686efc4630741ae966b139a82d6f2f0~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Christian Schulze</dc:creator></item><item><title><![CDATA[  , , .    .]]></title><description><![CDATA[I used to think AI strategy was a technology problem. Better tools, faster models, more data. Then I looked at the research: McKinsey, BCG, Deloitte, plus systematic reviews from academia. They all say the same thing. %      , ,  . Not algorithms. (BCG, 2024) So what remains when technology is no longer the bottleneck? Leadership. Not the kind that approves budgets and greenlights pilots. But three...]]></description><link>https://blog.impactworks.online/post/d347d34d</link><guid isPermaLink="false">69f8e6c97b1c42fb24fb413f</guid><category><![CDATA[Understand]]></category><category><![CDATA[Lead]]></category><pubDate>Mon, 04 May 2026 18:36:10 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/2b5be7_8a98be190c8b47c3b6a57dee5bb3c0e5~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Christian Schulze</dc:creator></item><item><title><![CDATA[            .   .]]></title><description><![CDATA[    for HCP Segmentation       ]]></description><link>https://blog.impactworks.online/post/7f2f6373</link><guid isPermaLink="false">69f8e6446774f9d9f8d4035d</guid><category><![CDATA[Understand]]></category><pubDate>Mon, 04 May 2026 18:34:11 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/2b5be7_ee6abe50f0c642e596faac28a01563e3~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Christian Schulze</dc:creator></item><item><title><![CDATA[  ,      .]]></title><description><![CDATA[      . I analyzed 20+ security reports. In plain language: We assume AI tools work like a calculator: input in, output out, nothing saved. Wrong.        : .        . With your user ID, email, and session data. (The Register, Apr 2026) .    . A module scans your messages for...]]></description><link>https://blog.impactworks.online/post/6d4f8db9</link><guid isPermaLink="false">69f8e5cd7c961ad0b9fb5861</guid><category><![CDATA[Understand]]></category><pubDate>Mon, 04 May 2026 18:32:09 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/2b5be7_982f651ab566474594f5af082f054f41~mv2.jpeg/v1/fit/w_1000,h_768,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Christian Schulze</dc:creator></item><item><title><![CDATA[  ,     . ]]></title><description><![CDATA[I classified every AI feature from Veeva and Salesforce against a strict four-pillar NBA framework. The result made me uncomfortable.]]></description><link>https://blog.impactworks.online/post/9ab47ee6</link><guid isPermaLink="false">69f8e54c6d919e5ce86dd34e</guid><category><![CDATA[Understand]]></category><pubDate>Mon, 04 May 2026 18:29:55 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/2b5be7_adf7db8c5fbe41439377af86c536c03d~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Christian Schulze</dc:creator></item><item><title><![CDATA[%      . '  .]]></title><description><![CDATA[AI agents will be the thing that finally makes enterprise AI work. Not chatbots. Not dashboards. Actual agents that do actual work.]]></description><link>https://blog.impactworks.online/post/084950e8</link><guid isPermaLink="false">69f8e17a356085c6404fc1d2</guid><category><![CDATA[Build]]></category><category><![CDATA[Lead]]></category><pubDate>Mon, 04 May 2026 18:15:43 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/2b5be7_3b2aa22ee7be465aa5ebe3624ee08586~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Christian Schulze</dc:creator></item></channel></rss>